Endhiran fever everywhere

Endhiran fever everywhere.

He is the only living superstar. He is larger than any other silver screen idols in India. He is the last real superstar. These are some of the statements about Rajini going around media and internet in the past few weeks.

There is no doubt about the craze and fan following for Rajini in Tamil Nadu. But this time, this fever grips all over India, may be around the world thanks to a vast Indian diaspora. Tamil Nadu takes a festive look whenever Superstar film releases.
This time, its the combination of big shots like Rajini, Shakar and the most powerful media house of TN, Sun Pictures. The kind and scale of audio launch for this film happened in Kuala Lumpur, is never heard of for any Indian film. The most craziest thing is that this film had a grand trailer release function as well and fans were waiting to see this theatrical trailer in some chennai theatres.

Some of my friends are already gearing up for the first day first show in few hours from now. Can you gurss the timing of the first show? One of my friends has booked for 8 AM show. He was very excited when he got the tickets. His excitation of first day first show vanished when he got to know that shows are starting at 4 AM in some theatres. Arab countries had the advantage of having the first view of this so called Indian international film. Tamil cinema sites and blogosphere is flooded with some reviews even before this film has actually got released in India.

I was surprised to see ibnlive.com with a live update of Robot from a preview show now. Some of my friends have also planned for a live update tomorrow morning (Oct 1st) in twitter. Irrespective of whether this film is going to be good or bad, its going to be Rajini and Robot everywhere atleast for a week.

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